HyperDrive Technologies, Inc

Eddie Coleman is the author of the two definitive and best selling books on automotive Internet selling.

Eddie Coleman is the CEO and founder of Hyperdrive Technologies, Inc., Hyperdrive Media LLC., and the Mastery Council LLC. headquartered in Portland, Oregon and the author of the two best selling book on automotive Internet based retailing & BDC’s.

Mr. Coleman’s revolutionary efforts have inspired numerous dealers and dealer groups to reach new levels of success with their own e-brands, customized BDC’s, marketing efforts and special finance departments, while replacing ineffective Internet presences with high power lead machines.

Since the explosion of the Internet, Eddie Coleman has served as an industry pioneer and advisor to industry leaders around the nation. As the recognized authority on the psychology of the automotive online car shopper, website conversion performance, e-customer negotiations, organizational and e-dealer turnaround, BDC development and peak e-dealer performance, he has been honored for his strategic intellect and industry contributions.

Through his best-selling books and audio / video products, public speaking engagements, and live appearances, Eddie Coleman has directly impacted the lives of an estimated 125,000 industry professionals and has generated billions of dollars in sales profits for his personal dealer clients.

What began as a commitment to helping dealerships and individual industry professionals transform the quality of their businesses and lives has grown as Eddie Coleman is called upon by industry leaders from all over the nation—dealer principals, CEO’s, sales trainers, dealer 20 moderators, factory representatives, GM’s, Internet managers, retail sales people, industry consultants, advertising agencies and turnaround specialists.

Since launching the concept of the true “e-dealer”, Eddie Coleman has written the industry’s first and #1 selling full length book “Mastering The Art Of Selling Cars Online” in addition to his latest release “101 Internet Sales Objections”.

The Nation’s Top Profit-Producing e-Business Strategist & Strategic Advisor to Industry Leaders

Industry leaders and achievers who are already at the pinnacle of success in their respective careers call upon Eddie Coleman to be their strategic advisor when they face critical decisions requiring a comprehensive search for creative options and a systematic evaluation of probabilities and consequences. In an effort to assist their dealers in increasing their online sales success, Volvo of North America recently acquired a copy of “Mastering The Art Of Selling Cars Online” for every Dealer Principal in America.

The Mastery Council System

Eddie Coleman incorporates a unique blend of eastern principles, dynamic management practices, martial-sciences, and new technologies in a profound training system that has produced back-to-back e-dealer achievement records year after year. Eddie Coleman’s unique track record of e-dealer successes has elevated him to a position as the top profit producing automotive e-sales trainer in America.

Eddie Coleman’s workshops and seminars include, psychographic and subliminal web design tactics, e-sales confront, Principles of Engagement tm, The Art of Advantage tm, competitive radio, print and TV e-advertising techniques, e-mail communication strategies, appointment setting and e-closing mastery workshops, to managing lead providers, special finance, and best practices for dealing with even the toughest customers.

Tactical training covers everything from determining departmental targets & goals, developing strategies for the future that align with a dealership’s overall purpose, to one-on-one success coaching. Focusing on monthly results through the “Mastery Council tm”, Eddie’s training involves monthly sales and marketing teleconferences, one-on-one consultations, custom monthly targets and goals based on prior monthly sales results, a member idea exchange, best practices council, and regular workshops.

Those who know Eddie Coleman well know that he has an unyielding passion for both the retail automobile dealer and the harnessable power of the Internet. Both are standing examples of true capitalism and free enterprise. Together, they can be leveraged, one against the other in such a way that cuts through and captures the true essence of success. It is within this “essence” that all his passions and aspirations for the e-dealer lie. For Eddie Coleman, it is consistent with all that is worthy about being in this industry.

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Dealer Plates & Real Estate Signs

http://www.dealerbusinessjournal.com/articleview.php?id=244-30342